Mobile
Application
TV
Streaming App
Mobiweb partnered with Sky UK’s Portuguese branch to enhance Peacock TV’s iOS and Roku capabilities, ensuring a seamless live-streaming experience for a vast and diverse audience.
INDUSTRY
Media and Entertainment
timeframe
2020
Scope of work
Product Strategy
Brand Design
UX Research
UI Design
Front-End Development
Back-End Development
Discovery Phase
Tech Stack
The Challenge
Delivering high-quality streaming across multiple platforms presents significant challenges, from ensuring smooth playback to managing large-scale concurrent users. Peacock TV required a robust solution that would optimize live-streaming performance on both iOS and Roku, maintaining high responsiveness and stability.
The Vision
Our goal was to refine and strengthen Peacock’s platform by enhancing playback performance, streamlining interactions, and ensuring a smooth, uninterrupted viewing experience. By focusing on user engagement and performance optimization, we worked to create a more immersive and reliable streaming service.
Our Approach
We tackled intricate live-streaming requirements through advanced iOS and Roku development, optimizing video performance and improving cross-platform consistency. Our engineers focused on refining playback speed, ensuring adaptive streaming quality, and minimizing latency. The result was an improved experience for users across different devices, making streaming more accessible and reliable.
SEE YOUR PRODUCT IN ACTION
Peacock TV now stands as a leading streaming platform, offering a seamless and engaging entertainment experience backed by cutting-edge technology.
The Impact
A team of five engineers—two specializing in Roku, two in iOS, and one in Android—successfully contributed to enhancing the Peacock TV platform. The result was an improved streaming experience that met client expectations, delivering a reliable, high-performance solution for users worldwide.
